Add Yahoo as a preferred source to see more of our stories on Google. People who give advice on copywriting often say, “Avoid using the passive voice.” This universal statement is not always correct ...

The immense strength of the written word in content marketing is not something that should be underestimated. Words have an almost unlimited power to lead consumers to feel certain emotions, compel ...

Whether you write on a part- or full-time basis, you can benefit from becoming more familiar with an often-overlooked aspect of writing that is treated in today’s column: active and passive voice ...

You probably learned it in one of your earliest writing classes: Active voice means the grammatical subject is doing the acting, and passive voice means the subject is acted upon. It is the difference ...

So, you’ve gotten your graded essay back, and you weren’t exactly content with the results. Perhaps you’ve gone through the in-line comments that your GSI left you, or perhaps you’re wondering what ...

This handout is also available for download in PDF format. We refer to a sentence as being in the "active voice" when the subject is performing the action of the sentence (the verb). A sentence is in ...

The passive voice focuses more on an action that took place and places less importance on the person who performed the action. Writers who use passive voice may cause headaches and frustration among ...

You have probably heard about active and passive voice, and you may have been told never to use the passive voice, but we’re here to tell you that both can work in different ways. Active voice is ...

This tip on improving your SAT score was provided by Vivian Kerr at Veritas Prep. What does it mean when we say sentences on the SAT should be “active”? A sentence is “active” when the subject of the ...