World Cup advertising campaigns are beginning to rival their Superbowl counterparts, as companies and brands use authenticity to navigate a complex operating environment ...

On June 9, 2002, Apple launched its "Switch" ad campaign, with real people like 15-year-old Ellen Feiss talking about going ...

Google Ads will switch Demand Gen campaigns optimized for VTC on Discover from CPC to CPM billing starting July 15.

Apple has just launched a new ad that claims its Safari browser is the most private and the fastest, while attacking Chrome and Android in the most graphic terms.

Indian Motorcycles defends their campaign while records are broken with Zero Motorcycles and Sena (and a sidecar series might ...

At least 15 campaign ads featuring AI-generated content have run since November, stoking concerns that the now-ubiquitous technology could cause confusion or even mislead voters ahead of the 2026 ...

Many of us use various generative AI tools to generate marketing ideas and improve ad campaign outcomes. Prompting can be a powerful alternative to working solo or brainstorming with colleagues. It ...

Multiple different criminal rings around the world are orchestrating surgical phishing scams that target ad industry media buyers. Specifically, fraudsters are duping ad buyers who log into Google Ads ...

When running a Meta Ads campaign, creative should be at the center of your strategy. As targeting options have become more limited in the platform from the super-granular segments available in years ...

Gwyneth Paltrow is facing severe backlash for starring in an ad campaign for a luxury apartment complex located in Herzliya, ...

Adam Braunstein is a Contributor at DualShockers who has been covering games professionally since 2019. He primarily writes lists and features, with a focus on RPGs, JRPGs, action-adventure games, VR, ...