Dubai stands at the forefront of developing advanced technology and a competitive global economy, with an abundance of businesses, from high-end brands to new start-ups, seeking ways to gain exposure.

Algorithms aren’t acting maliciously. They’re doing what they were built to do. That’s why algorithmic bias in marketing is ...

The promise of artificial intelligence has moved far beyond theoretical discussions and into practical business applications. According to Emergn research, a staggering 94% of new digital products and ...

Marketing’s real AI advantage won’t come from adopting it quickly, but from defining early and clearly what should never be automated ...

Claude Code integrates with GitHub and can pull Analytics and Search Console data, giving teams clear fixes and faster output ...

The IAB's new framework aims to standardize when AI in ads should be disclosed, but a lot is still left up to interpretation.

Sales and marketing roles rank among the most impacted by AI. Writing, research, and communication tasks are where AI performs best. Tasks requiring creativity, strategic thinking, or in-person ...

The greatest challenge in marketing today isn’t learning how to use AI tools. The real difficulty is learning how to build your campaigns, content engine, and customer journeys in a way AI can ...

AI won’t replace marketers, but it will replace bad marketing. What stands out now is authentic storytelling, creativity and strategy that algorithms alone can’t replicate. Good marketers thrive by ...

Katie Klumper spends all day advising chief marketing officers. The founder and CEO of Black Glass, a CMO consulting firm in New York City, says that with the climate of economic uncertainty from ...

For marketers exploring AI search, this year’s Black Friday weekend delivered both a moment of clarity and a series of questions. The websites of 20 large retailers from Best Buy to Etsy averaged ...

Reconstructing Foreign Trade Marketing Operations The daily operation of foreign trade marketing has long relied on a large amount of manual labor. While tasks such as content updates, promotion ...