Natural mascaras skip the harsh chemicals you'll find in conventional formulas—think parabens, sulfates and synthetic ...

Take a walk down any beauty aisle and you'll see labels boasting "natural," "organic," and "eco-friendly" ingredients. With more and more so-called "green" options on the market, you might wonder if ...

Looking to go green in your beauty routine but have no idea what everything means? Here, we answer all your burning questions Kaitlyn is a former Assistant Style & Beauty Editor at PEOPLE. In recent ...

As Hollywood moves toward new horizons. Dakota Jonsson has become a symbol of a growing trend: celebrities who choose to ...

It’s no secret that the $81 billion global beauty industry has a dirty underside, as exposed in the recent HBO Max’s documentary “Not So Pretty.” Skin is our body’s largest organ and what goes on it ...

If natural or organic beauty had a tinder profile it would scream Cassanova. With its glossy labels and hefty promises to give you your best skin ever – not to mention the pull factor of doing its bit ...

Natural beauty is in, at least on social media. Millions of #nomakeup posts have appeared across many online platforms including Facebook, Instagram, and Twitter. Users claiming to be free of makeup ...