Other than "6 7," the only thing you were more likely to hear about in 2025 was "Labubu." Created ten years ago by Hong Kong ...

Claims surrounding a "Pluribus" ad on a smart fridge sending a woman to the psychiatric hospital fell apart, after the ...

While there were many TikTok trends that encapsulated the past 365 days (hello, group 7!), the Coldplay Kiss Cam scandal ...

And that’s your 2024 TikTok wrap. TikTok revealed its top trends of the year, including Jools Lebron’s “very demure, very mindful” catchphrase, the fascination with a baby hippo named Moo Deng and ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. They explode into our feeds, capturing attention and ...

For years, “going viral” has been viewed as the ultimate marketing win—a single piece of content skyrocketing to massive visibility seemingly overnight. However, virality may not always deliver the ...

Jools Lebron struck gold with her ‘very demure’ TikToks—before someone else trademarked her catchphrase. Social media experts weigh in on the pressures that come with viral stardom. “You see how I do ...

Viral recipes are popular dishes that everyone’s talking about online, often taking over TikTok and Instagram. They can hit off and become trendy for various reasons, but one of them is that they are ...